Mastering Ads on Google, Facebook & Instagram: A Business Owner’s Guide

Unlock the power of online advertising across the three biggest platforms—Google Ads, Facebook Ads, and Instagram Ads. This course teaches business owners and marketers how to set up, optimize, and analyze ad campaigns that drive traffic, leads, and sales efficiently. Perfect for beginners and entrepreneurs eager to master paid digital marketing.

課程內容

Topic 1: Fundamentals of Online Advertising

Lesson 1: What is PPC and How Does Online Advertising Work?
Lesson 2: Overview of Google, Facebook, and Instagram Ads
Topic 1
Research Competitor Ads

Topic 2: Creating Your First Google Ads Campaign

Topic 3: Launching Effective Facebook & Instagram Ads

Topic 4: Optimizing and Managing Your Ads

Topic 5: Analyzing and Reporting Ad Performance

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課程內容

Topic 1: Fundamentals of Online Advertising

Lesson 1: What is PPC and How Does Online Advertising Work?

Lesson 2: Overview of Google, Facebook, and Instagram Ads

Topic 1

Research Competitor Ads

Topic 2: Creating Your First Google Ads Campaign

Lesson 1: Setting Up Google Ads Account & Campaign Structure

Lesson 2: Keyword Research and Ad Copywriting

Topic 2

Create a Google Search Ad Mockup

Topic 3: Launching Effective Facebook & Instagram Ads

Lesson 1: Navigating Facebook Ads Manager

Lesson 2: Designing Eye-Catching Ads for Social Media

Topic 3

Design a Facebook & Instagram Ad Campaign

Topic 4: Optimizing and Managing Your Ads

Lesson 1: Tracking Conversions and Setting Budgets

Lesson 2: A/B Testing and Campaign Optimization

Topic 4

Optimize an Existing Campaign

Topic 5: Analyzing and Reporting Ad Performance

Lesson 1: Key Metrics to Monitor

Lesson 2: Creating Reports and Scaling Successful Campaigns

Topic 5

Prepare an Ad Performance Report

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Mastering Ads on Google, Facebook & Instagram: A Business Owner’s Guide

您將學到什麼？

材料包括

課程內容

Topic 1: Fundamentals of Online Advertising

Lesson 1: What is PPC and How Does Online Advertising Work?

Lesson 2: Overview of Google, Facebook, and Instagram Ads

Topic 1

Research Competitor Ads

Topic 2: Creating Your First Google Ads Campaign

Lesson 1: Setting Up Google Ads Account & Campaign Structure

Lesson 2: Keyword Research and Ad Copywriting

Topic 2

Create a Google Search Ad Mockup

Topic 3: Launching Effective Facebook & Instagram Ads

Lesson 1: Navigating Facebook Ads Manager

Lesson 2: Designing Eye-Catching Ads for Social Media

Topic 3

Design a Facebook & Instagram Ad Campaign

Topic 4: Optimizing and Managing Your Ads

Lesson 1: Tracking Conversions and Setting Budgets

Lesson 2: A/B Testing and Campaign Optimization

Topic 4

Optimize an Existing Campaign

Topic 5: Analyzing and Reporting Ad Performance

Lesson 1: Key Metrics to Monitor

Lesson 2: Creating Reports and Scaling Successful Campaigns

Topic 5

Prepare an Ad Performance Report

獲得證書

課程由

學生評分與評論

課程內容包括：

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